Yes, I know LinkedIn isn’t cool. Yes, I know your friends are hanging out on snapchat. Still, you should really get on Linekedin if you are serious about building your personal brand and growing your professional network.
Here are 7 reasons to convince you to take LinkedIn more seriously.
#1 PEOPLE ARE LOOKING FOR YOU
If someone is thinking of hiring or working with you, chances are they will run a quick search on Linkedin and lookup your work experience. Gone are the days of hiring an agency to look for someone! Better they come across your this than your Facebook, right?
#2 THE PLACE TO NETWORK
It allows you network with exactly the right people, in exactly the right fields. Those on LinkedIn are looking to meet new folks and help one another; which you should take advantage of. Plus, the groups are great and you more or less get free online courses!
#3 A VIRTUAL RESUME
Your profile lets people see your expertise and skills. It’s worth having an updated profile with detailed experiences plus you also get upload projects . IT’s a great place to sell yourself!
#4 IT’S A FREE BLOG
It allows you publish posts which get noticed by your connections so think of it as a blog that will get you a whole lot of viewers, and maybe even shares.
#5 SEO FRIENDLY
Because LinkedIn is so huge, your profile is one of the first things that will come up when people google your name. It’s worth making that first impression a great one.
#6 MORE SUBSTANCE
Sure selfies are fun and retweets are easy, but LinkedIn will make you look more professional, thoughtful and knowledgeable about your field.
#7 GREAT PLACE TO LEARN ABOUT YOUR FIELD
It is a fantastic resource for industry news and a chance to see what trends others are interested in.
So, have you setup your account yet?
I agree- Linkedin is so useful!
I am completely baffled by LinkedIn. I have an account, and connections, but not the foggiest clue what to do with it. Buffer sends my posts to it automatically, but I don’t get any hits from it.
It can be hards to get hits from it if you don’t have connections who read, share or comment. You should build your network, it’s a great tool:) There is a little tour guide on Linkedin that hows you how to use it.
It can be overwhelming, but so worth the time you put into learning and mastering this tool! Try searching youtube for a beginner’s guide to help you get started. Feel free to reach out to me with any questions about LinkedIn, feel free to contact me at firstname.lastname@example.org