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The fashion industry is an attractive sector which many people want to tap into. I remember when I was younger, it was a dream for me to become a fashion designer. I would doodle designs in my sketchbook, get inspiration from other designers. It was this passion which encouraged me to be more creative and daring in my own fashion choices. Using different hues, patterns and cuts to make these fashion trends my own. The fashion industry is a multibillion-dollar global enterprise which is dedicated to the business of manufacturing and selling clothes. With competition fierce, you need to make sure that you make the right impression to show that you’re a perfect fit.
Like with any job or career journey you embark on, many employers want you to have experience. Here are some of my tips on how you can ensure you fulfil your dream to not follow fashion trends but to create them and express them to future emoloyers.

Social Media

A cheap and effective tool to exert your passion. Platforms like Twitter can be used to show you are on top of current trends in the industry. Instagram and Snapchat are all about visual content, flaunt your own personal styles and include hashtags such as #ootd. Create your own Youtube channel, talking about different fashion trends, what your personal style is, maybe even DIY tutorials.


Fashion blogs are becoming a big hit! A chance for you to become creative and voice your own passion about the industry. Comment on designers, trends, industry news, fashion shows to highlight that you are up-to-date with the world of fashion.


Create your own styles, using different techniques and methods which will show any future employer, that you have what it takes to grow within the industry. Create mood boards with creative ideas for potential fashion designs sparked by current themes in the industry.

The key is to never give up but to prove that even though you may not have actual work experience in the industry, you have already demonstrated skills through your social media, blogs and designs that you have the potential to grow.

Romana Shah

Romana Shah

Romana graduated with an undergraduate degree in English language from Sheffield Hallam University and then went on to do a Masters in Public Relations. She worked for two years in-house for a South Asian Fashion boutique where she wrote articles for the South Asian press and managed the brand of the company. Romana then moved on to be successful on the Taylor Bennett Foundation training programme which equips and supports individuals from ethnic diverse backgrounds to get into the PR and communications industry. Romana recently joined Flame PR because she enjoyed the opportunity to tap into the financial and tech sector. Alongside her PR duties she also works with the sales team to get new business for the agency.


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